by Mallory Schlabach | Dec 20, 2020 | Clarity, Execute Your Marketing, Tracking Metrics
Most people are aware of Facebook ads. In fact, we dove into them last week on the podcast with Tammy Pereira. But did you know you could also grow and scale your business with Google ads? Instead of being disruptive like Facebook ads, we are landing in front of...
by Mallory Schlabach | Aug 17, 2020 | Female Entrepreneurs, Tracking Metrics
How do you know if your business is successful? Or growing? Or what the heck to do to drive the revenue in your business? Today’s episode is all about using data to make decisions to scale to your next million. You’re going to love today’s guest,...
by Mallory Schlabach | Aug 10, 2020 | Business Goals, Female Entrepreneurs, How To..., Success Mindset, Tracking Metrics
If you’ve noticed, I almost never talk about mindset. Now, the reason is I often think it’s over covered when it comes to business strategy and advice for women. But on the same hand, I can’t tell you that mindset isn’t important because your...
by Mallory Schlabach | Apr 13, 2020 | Nerd Alert, Tracking Metrics, Website Hacks
Welcome back to part 2 of Geeking out in Google Analytics. Last week we laid a foundation for Google Analytics by explaining the lingo, telling you how to set it up or make sure it was on your site and what’s possible with Google Analytics. Today, we’re going...
by Mallory Schlabach | Apr 6, 2020 | Tracking Metrics, Website Hacks
Let’s talk about Google Analytics and why it’s time to geek out over them today. Google Analytics give you the answers about what you need to do or how to make money or what’s working and what’s broken on your website. Even if you like data, the problem most...
by Mallory Schlabach | Oct 26, 2019 | How To..., Money in Business, Tracking Metrics
The lie we too often tell ourselves is that we are horrible at numbers. And then we stick our head in the sand and do nothing but hope our numbers will work out in the end. Most of us don’t have a business degree, we went into business because of something we love to...