by Mallory Schlabach | Mar 22, 2021 | Email Marketing, Execute Your Marketing, Favorite Episode, Marketing Funnels
What happens when you have new people coming into your world? They might join your email list, find out about your business, but they’re not ready to buy from you. What kind of marketing works for this? For part two of What Makes or Breaks Your Marketing,...
by Mallory Schlabach | Mar 15, 2021 | Execute Your Marketing, How To...
Why hello, again. I’m thrilled to be back in your ear talking marketing. It’s been a few weeks since we released a new episode and I’ll be transparent — I hadn’t felt inspired. I don’t create content to fit a marketing machine, for me — it has to be meaningful and...
by Mallory Schlabach | Dec 20, 2020 | Clarity, Execute Your Marketing, Tracking Metrics
Most people are aware of Facebook ads. In fact, we dove into them last week on the podcast with Tammy Pereira. But did you know you could also grow and scale your business with Google ads? Instead of being disruptive like Facebook ads, we are landing in front of...
by Mallory Schlabach | Sep 14, 2020 | Execute Your Marketing, Favorite Episode, Sales, Success Mindset
Sales, sales, sales. We all know we must make sales to have a thriving, growing business that actually makes money. But what the heck? How do you do it? How do you do it without cringing or without eating your words or without accidentally pricing things lower?...
by Mallory Schlabach | Jul 6, 2020 | Execute Your Marketing, On-Air Marketing Strategy
Do you have more than one target audience for your business? The guest that I had on this week’s strategy session has three… yes, you heard that right! She wanted to gain some clarity around how to reach the three audiences that she has for her business and that’s...
by Mallory Schlabach | Jun 8, 2020 | Execute Your Marketing, Female Entrepreneurs
It’s funny when you start something, you never really know where it’s going to go sometimes. I find that’s the case with the podcast. Today, we’re celebrating 100 episodes of The Marketing magic podcast, which is pretty crazy because when I...